Food trends come and go, but some stay and shape the market. Bubble tea is one of them. What started as a niche drink is now a global lifestyle. Sweet, colorful, and customizable — it became more than refreshment, it became culture.

At Achensee, I noticed how bubble tea pairs naturally with soft serve. Both are cold, playful, and Instagram-friendly. Guests, especially younger ones, love the mix: a cup with tapioca pearls, topped with creamy soft serve. It’s not just a product — it’s an experience worth sharing.

This shows how important it is to stay open to trends. The food business is about balance: keep the classics, but don’t be afraid to experiment. Today’s surprise can become tomorrow’s bestseller.

Inspiration comes not only from what sells in big cities, but also from listening to your own guests. When they ask, “Can you do this?” — sometimes that’s the start of your next idea.